This line of reasoning takes us to examine a fourth process whereby corporations face a heavy dose of political pressure particularly in the areas of news and current affairs. Such attempts are undeniably to narrow public discourse on the part of capitalist economic systems, as they assume a greater role in managing communicative activity. The changing role of state and government intervention in accordance to Golding and Murdock refer to two main forms — the production regulation in the public interest to ensure a diversity of cultural production.
And regulatory functions extending to both the structure of media industries and the range of permissible public expression, for example in the usage of obscenities, portraying racial hatred and threatening the national security.
According to his analysis, the economic base of the organizations in which they are produced primarily determines the contents of the media and the meanings carried by their messages. Hence commercial media organizations then cater to the needs of advertisers and produce audience-maximizing products for advertising revenue. While specific media institutions whose revenues are controlled by the dominant political institutions or by the state tend to reproduce interpretations which serve the interest of the ruling class.
The media aspects of news and current affairs perform a crucial role in defining events globally and also in reinforcing a consensual viewpoint by elevating the public opinion. Chandler also stresses that the base and structure applied to the mass media is associated with issues of the ownership and control of the media.
The strengths of a critical political economy approach draws our attention to the issues of political and economic interest in the mass media and highlights social inequalities in media representations. As cited by Chandler in his analysis, ideological analysis helps us to distinguish reality offered in media text. The approach comparatively emphasizes the importance of social class in relation to both media ownership and audience interpretation of media texts, which remains an important factor in media analysis.
Furthermore, it underlines the material conditions of media production and reception through the study of ownership and control of the media and the influence of ownership on its content. Besides these factors, the critical political economy approach also challenges us to consider issues such as differential access and modes of interpretation, which are shaped by socio-economic groupings. Representations in the mass media e. Because of the distribution of power in society, some versions of reality have more influence than others, hence leading to structured variations in audience responses as highlighted by Golding and Murdock This further expands us to another point brought up in their article on how the critical political economy approach allows us to trace relations between the financing and cultural production organization.
Commodification as a concern in the critical political economy approach has help to establish a self-perpetuating advantage in the market, which would avoid gross imbalances of power and price. Because the virtue of the market is such that there is compliance to the price laws of supply and demand, there is therefore always automatic pressure to reduce any temporary imbalances. Another advantage of this approach can be seen in government regulation on production and consumption of cultural representations.
Consequently, this brings about changes in public discourse and representation which challenges us to realise the need for analyses in textual organisations. However Chandler also expressed arguments against the strengths of the critical political economy approach. Although the approach employed empirical methods in particular that included close studies of specific texts on the analyses of media representations.
One such limitation referred to the approach shunning away from how audiences and consumers use the mass media. Critical political economy takes this line of reasoning to media corporations being regarded as potential abuses of owner power thus dominating institutions in society. According to Chandler in his analysis, political economy in the mass media has a tendency to avoid the unpopular and unconventional, and alternately to depict on the beliefs and ideology which are most favourable and most widely legitimated.
One excellent example drawn by Chandler was the media portrayals of elections composing the power structure in liberal democracies — voting was then seen as an ideological practice that helps to sustain the myth of democracy and political equality. The impact of election coverage was thus conceived in terms of reinforcing political values that were widely shared in Western democracies and were actively endorsed by the education system, the principal political organizations and the apparatus of the state.
The limitation brought up by Lehman also suggested that the powerful dominance of media production corporations only satisfied the needs of a narrowly construed range of consumers which takes place at the expense of the needs of the majority of the population. In the analysis of the critical political economy approach, we have learnt that power lies in the hands of capitalists, which demand increasing financial returns.
In searching for increasing levels of revenue, the needs of many that do not have power to monitor corporate effects on the local community have therefore been ignored. This is especially crucial in the news and current affairs area of media, as proprietors would likely use their property rights to restrict the flow of valuable information on which the vitality of democracy depended on. An important supporting example illustrated by Golding and Murdock portrayed evidence of the Bertelsmann company of Germany which had control of RCA records and Doubleday books having control over a major chain of newspapers and magazines.
Therefore the minimising modes of dominion ranging from government regulation to privatised control is crucial in shaping audiences mindsets. In conclusion, we have analysed the political and economic forces that shape the media industries, and the forms of regulation government production practices and media output. The focal point of argument in the approach of critical political economy in communications arrays the exercise of control over cultural production and distribution, limiting or liberating the public sphere.
We have seen in this essay the liberating aspects and the limitations imposed on the news and current affairs sector of media. In this way online newspaper page gives more freedom to find some additional information in case readers became deeply concerned in the topic. It gives opportunity to subscribe the edition and view some similar editions which would probably be more detailed. Advertisements which often give unnecessary information usually irritate readers.
In this way newspaper print version has an important privilege for readers. Printed version is more specific. It gives nothing more than an article with illustrations and brief information about the newspaper.
At the top of the article there is always given its Internet address. I consider online newspaper to be more useful in some way. The example of Epoch Times International shows that such newspapers usually give an opportunity to choose different languages.
It would actually help people of different nationalities to read the same article in their native languages. Moreover such options let readers view newspapers of different countries as well.
It is especially valuable for translators and people dealing with international affairs. For example, an article about cherry blossom in Vancouver can be read and appreciated by a Japanese person either. Readers are able to leave their comments on the article and newspaper itself. Some online newspapers provide an opportunity to add some more article of this kind to enrich the content of the newspaper.
In this respect printed version yields much to the online one. News is their chief interest and charm. They tell us what is happening not only in our country by in other countries of the world as well. Without newspapers, we would be like a frog in a well who knows nothing of the outside world. In a democratic country, like India, they are an important means of forming public opinion. They comment on current events and criticize or appreciate the conduct of the government.
It is through them that the public comes to know of the problems that face the country and the different possible ways of solving those problems.
They, thus, educate the public mind and enable the people to have their own opinion on matters of public importance. They, thus, make democracy possible. Everyone must read newspapers. This is essential for national integration.
This is essential to keep down fissiparous tendencies. Besides this, the newspapers are also an important means of communication between the government and the people. It is through the newspapers that the government places its programmes, its policies, and its achievements, before the people. The public also uses them to express its dissatisfaction with the government. They voice the grievances of the people and suggest measures of reform.
Thus, by expressing public opinion they serve as a check on the government.
Free example of a comparison essay: "Online vs. print newspaper". Get help with writing an essay on media topic. Sample essay about comparison and contrast of online and print newspapers. Analytical essay on newspaper article.
For this reason, the essay will describe newspapers’ prospects and explore whether newspaper have been outdated in the globalised era. Newspaper and online media have both done a good job to spread news story to readers. Newspaper as a traditional media is .
Dwi Ratnasari 6C Argumentative Essay Online Newspapers Are Better Than Printed Newspapers Mass media is one of the tools of communication. Media is the source of mass communication which can be delivered through newspapers, radio and television. 1 Mass media is very important because. Various styles of writing provide different guidelines for citing a newspaper that you reference or quote in your essay. Citing a print paper will require you to note which pages the article appears on, while depending on your style guide, a Web source will require the URL or access date.
This short essay on Newspaper is divided into a brief introduction, its classification, advantages, disadvantages and conclusion. The newspaper is a necessity in modern life. It is now printed in almost all languages and in all countries of the world. It gives us news of what is happening in the world. - Devloping a Specific Story into a Full-Page Newspaper Report This essay covers the key techniques a journalist uses to develop a specific story into a full-page newspaper report. The story in question appeared in the Daily Mail on the 29th of December and was written by Ben Taylor.